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Digital Marketing

The team offers highly efficient targeted marketing based on big data analytics.

Big Data-Driven Integrated Marketing

It connects, converges, and processes data scattered inside and outside your
enterprise and turns it into a core asset, while providing infrastructure for data
analysis and utilization to help you achieve actual business outcomes.

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The team leverages data across your value chains to
help you strengthen your business competitiveness and
drive business outcomes.

Team Maxonomy provides a comprehensive set of services including consulting on big data analytics, construction of related infrastructure, integrated marketing based on big data that provides a 360-degree view of customers, processing and distribution of lifestyle data and indexes as well as a platform service based on big data analytics.

Customers We Serve

  • We’d like to drive better business outcomes by utilizing data!

    Through consulting on data collection and analysis, predictive analytics, and advanced areas of automated optimization, we help you gain new insights and drive business performance.

  • We’re looking for a solution for highly efficient targeted marketing!

    Extensive big data analytics on consumer lifestyle enables highly efficient targeted marketing.

  • We need trend data to derive insights!

    We help your marketing efforts with data that provides an overall view of the lifestyle of your customers, including data on their website, app, and offline visits and purchases.

Main Services

Consulting on big data analytics and development of infrastructure

Utilizing advanced big data analytics, we provide consulting for innovation in your value chain (e.g., product and service planning, manufacturing, logistics, marketing, sales, CS, etc.), and help you gain new insights and drive business outcomes.

Consulting on big data analytics and development of infrastructure

Integrated data-driven marketing service

Based on the analysis of CJ OliveNetworks' extensive big data on consumer lifestyle, we provide targeted marketing for your business.

Integrated data-driven marketing service

Big data analytics platform service

We provide a variety of cloud-based big data analytics platforms so that customers can easily analyze big data and gain insights.
The big data analytics platforms include the social analytics platform, the big data analytics infrastructure platform, the lifestyle data processing and distribution platform, the digital marketing platform, and the digital web and app log analytics platform.

  • Big data analytics infrastructure platform

    Comprehensively provides cloud-based data storage, algorithms, advanced analytics, and analysis result visualization tools.

  • Lifestyle data processing and distribution platform

    Collects and processes data on consumer lifestyles and product distribution to provide data brokerage services and consumption trend indexes.

  • Digital-based targeted marketing platform

    Acquires and analyzes data that provides an overall view of the lifestyle of customers, including data on their website, app, and offline visits and purchase to carry out targeted marketing.

  • Digital web and app log analytics platform

    Collects, stores, and analyzes visit logs to identify web and app traffic and customer movement in different sections within the page to utilize the results for marketing.

Differentiated Features

  1. Big data analytics based on clear performance objectives

    Through advanced analytics of various types of data, such as operational, membership, and unstructured data (e.g., logs, social data, etc.), We set performance goals for big data analytics, such as product and service improvement, operational efficiency, sales expansion, and new business development, and discover new business opportunities.

  2. Highly efficient targeted marketing utilizing lifelog data

    Based on the analysis of CJ's extensive lifelog data, we provide precisely targeted marketing services tailored to the products and services of customers.

  3. Customized platform services to meet customers' data needs

    We provide customized(e.g., on-premise, ASP, SaaS, etc.) big data analytics platforms with the capability to process new forms of data such as real-time and unstructured data.

Customer Cases

  • Logistics and transportation company C

    Logistics and transportation company C

    Prediction of parcel delivery volume

    For the first time in the industry, we conducted an analysis of the parcel volume and the trend of sales profit and loss by customer group as well as a trend analysis of the parcel volume by product group and product volume to identify customer characteristics, establishing a standard for pricing and enabling efficient dispatch based on the forecast of parcel volume.

  • Food distribution and food service company C

    Food distribution and food service company C

    Analysis of sales promotions

    Based on shopping cart analysis, we identified products that could appeal to customers, and achieved sales growth of more than 100% by planning holiday promotions and analyzing the sales performance.

  • Integrated lifestyle membership service C

    Integrated lifestyle membership service C

    Analysis of lifelog data

    We analyzed the lifelog data of members of the integrated membership service to identify preferred regions and popular restaurants by age to provide marketing strategies.

  • Selection as the service provider of
    the Data Trading and
    Brokerage Pilot Project

    Selection as the service provider of the Data Trading and Brokerage Pilot Project

    We were selected as the service provider of the pilot project conducted by the Ministry of Science and ICT and established food material consumption and supply data for data trading and distribution.

Awards

  • Bigdata

    2017

    Won the Minister of Science, Technology and Information and Communication Award (grand prize)

    at the 4th Korea Big Data Awards hosted by the Korea Bigdata Society

  • Bigdata

    2016

    Won the Commissioner of Statistics Korea Award (excellence prize)

    at the 3rd Korea Big Data Awards hosted by the Korea Bigdata Society

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2. Collection Items: Name, contact information, e-mail address, company
3. Retention Period: For 36 months from the date on which the consent is given

You have the right to refuse to provide consent to the collection and use of your personal information. However, please note that if you fail to provide consent, the submission of your inquiry will be restricted.

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* You can send up to 10 MB in attachments. Supported file formats: zip, pdf, hwp, ppt, pptx, doc, docx, xls, xlsx, jpg, jpeg, png, gif

Consent to the Collection and Use of Personal Information (Required)

1. Purpose: Provision of responses for customer inquiries and management of inquiry status
2. Collection Items: Name, contact information, e-mail address, company
3. Retention Period: For 36 months from the date on which the consent is given

You have the right to refuse to provide consent to the collection and use of your personal information. However, please note that if you fail to provide consent, the submission of your inquiry will be restricted.

※ CJ OliveNetworks does not collect the personal information of a minor under the age of 14.
Submit