Press Press2021.12.02
CJ OliveNetworks Sells Out 200 K-Art NFTs on Dunamu’s NFT trading platform
▲CJ OliveNetworks' first NFT published work 'Wolha 2021'
- There was a limited-time offer of artist Ryu Jae-cheon’s ‘Wolha 2021’ on
Dunamu NFT trading platform ‘Upbit NFT Beta’
- It was conducted in a Dutch auction, which is a reverse auction, setting
a record of 200 copies being sold out with 0.014 BTC final balance.
- Using AI artwork platform AiRT, colors were added to the original to demonstrate
NFT's genuine characteristics.
- In the future, new K-Art which combines art and IT technology, such as
discovering and collaborating with new artists, will be c implemented.
[CJ OliveNetworks=December 2, 2021 (Thursday)] CJ OliveNetworks (CEO Cha In-hyeok)
set a record of selling out K-art work that was introduced through Upbit NFT,
Dunamu’s NFT trading platform, for the first time in an instant.
CJ OliveNetworks selected the traditional ink-and-wash painting as the first
NFT work to promote the beauty of Korean painting to the public through its genuine
media technology and collaboration with Ryu Jae-cheon, a landscape painter.
Artist Ryu Jae-cheon, a representative artist in the field of Korean ink-and-wash
landscape painting, has held solo exhibitions not only in Korea, but also
abroad, such as Germany, China, and Singapore, to promote the beauty of
traditional Korean painting to the world. In particular, he is acclaimed for
pioneering a new field of traditional landscape painting by grafting LED
lighting to the ink-and-wash painting to express a dreamy and fantastic world
of work.
200 NFT editions of ‘Wolha 2021’ by artist Ryu Jae-cheon, which began at
12:00 on December 1st, were sold out starting at 0.014 BTC (about 1 million
won) through a Dutch auction, a reverse auction. Wolha 2021 is a digital
content rebirth of Ryu's representative series, Wolha (Moon and River), which utilized
the coloring technology of AI artwork platform AiRT developed by CJ
OliveNetworks in particular.
CJ OliveNetworks demonstrated NFT's genuine characteristics by applying
colors that are hard to find in traditional ink-and-wash paintings while
maintaining the representative colors used by artist Ryu Jae-cheon and the
unique colors of Korean paper.
In addition, being created in the form of digital video content that added
changes of the moonlight to existing works with AI technology, traditional art,
which was normally difficult to be enjoyed, was produced in a form that buyers
can enjoy by combining IT technology with traditional ink-and-wash landscape
painting.
Beginning with this NFT sellout, CJ OliveNetworks plans to create a K-art
ecosystem by actively discovering new artists in the field of art and
presenting various forms of digital content by incorporating digital
technology.
“CJ OliveNetworks is working with Dunamu to promote various business
cooperation to enter the NFT market,” said Lee Joo-young, manager of NEXT Business,
who oversees CJ OliveNetworks’ NFT business. “The NFT sellout of Korean paintings
that happened for the first time in Korea marks the first achievement. Based on
the AI ??artwork platform developed in-house, we will continue to present works
that buyers want to own, such as immersive digital art works.”
Find related articles.